Richie Barker

Social Sciences · Social Sciences

8h-index150citations40works0.02yr avg
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Research Topics

Digital Marketing and Social Media(10), Creativity in Education and Neuroscience(7), Literature, Culture, and Aesthetics(7), Digital Games and Media(6), Cultural Industries and Urban Development(6)

Publications40 total

Ageism and Social Media Expertise: Implications for Intergenerational Dynamics in Advertising Creativity
Advertising & Society Quarterly·2024
The past as present in health promotion: the case for a ‘public health humanities’
Health Promotion International·2023· 1 cited
AI and the social construction of creativity
Convergence The International Journal of Research into New Media Technologies·2023· 46 citedOpen Access
Evaluating Transmedia Brand Storytelling Experiences
2023
Case Study Four: Airbnb Wall and Chain (United States of America)
2023
The Future of Transmedia Brand Storytelling and a Model for Practice
2023· 1 cited
Practitioner Perceptions of Transmedia Brand Storytelling
2023
Case Study Three—Sachin: A Billion Dreams (India)
2023
Planning and Creating Transmedia Storytelling Projects
2023
Transmedia Brand Storytelling—Immersive Campaign Experiences from Theory to Practice
2023· 1 cited
Case Study Two: VFR Campaign—Wander Geelong and the Bellarine (Australia)
2023
What is Transmedia Brand Storytelling?
2023
The Creative Logic of Transmedia Brand Storytelling
2023· 1 cited
Case Study One: SickKids Airbnb (Canada)
2023
Audience Participation and “Learning” Transmedia Storytelling
2023· 1 cited
Transmedia Brand Storytelling
2023· 2 citedOpen Access
Practically there? Exploring public relations educators' perceptions of creativity in the curriculum and classroom
Journal of Communication Management·2021· 1 citedOpen Access
Making sense of ‘ambiguous ageism’: a multi-level perspective on age inequality in the advertising industry
Creative Industries Journal·2021· 9 citedOpen Access
‘Hey Alexa, what did I forget?’: Networked devices, Internet search and the delegation of human memory
Convergence The International Journal of Research into New Media Technologies·2020· 14 cited
Faster than the Speed of Thought: Virtual Assistants, Search and the Logic of Pre-emption
Transformations·2020· 1 citedOpen Access
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Frequent Co-authors

Karen E. Sutherland(15), Paul Atkinson(5), Sven Brodmerkel(5), Thomas J. Kehoe(1), Andrew Stephen May(1), Carolyn Holbrook(1), David J. Hill(1), Hayley E Jones(1), Rob Moodie(1), Andrekos Varnava(1), Ann Westmore(1), Sharyn McDonald(1)