Raquel Sánchez‐Fernández

Centro de Investigación en Red en Enfermedades Cardiovasculares — Spain

Business, Management and Accounting · Social Sciences

17h-index3.3kcitations102works1.02yr avg
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Research Topics

Customer Service Quality and Loyalty(24), Consumer Behavior in Brand Consumption and Identification(22), Consumer Retail Behavior Studies(12), Digital Marketing and Social Media(10), Corporate Identity and Reputation(10)

Publications102 total

Understanding anti-consumption and consumer reluctance toward foreign agri-food products: country of origin and perceived value in times of image crisis
British Food Journal·2025Open Access
ENHANCING STUDENTS UNDERSTANDING OF ACCESSIBILITY AND ‘DESIGN FOR ALL’ IN CUSTOMER INTERACTION COURSES
EDULEARN proceedings·2025
Exploring the Value Drivers of Influencer-Generated Content: Effects on Followers’ Engagement and Behavior
International scientific business conference LIMEN Leadership, innovation, manag. economics: Integrated politics of research·2025Open Access
IDENTIFICATION OF KEY FACTORS IN PERSONAL BRAND MANAGEMENT: REPUTATIONAL ANALYSIS OF INFLUENCERS THROUGH A CLASSROOM EXERCISE WITH DEGREE STUDENTS
ICERI proceedings·2024
IDENTIFYING THE INFLUENCE OF ANXIETY DISORDER ON THE PURCHASING BEHAVIOR OF MARKETING STUDENTS AS CONSUMERS: A PRACTICAL WORKSHOP TO ENHANCE CORPORATE SOCIAL RESPONSIBILITY
ICERI proceedings·2024· 1 cited
Consumer affinity as a key factor to mitigate reluctance to buy foreign products: The moderating role of organic and induced image to counteract negative communication campaigns and image crises
Oeconomia Copernicana·2024· 5 citedOpen Access
Agri-food crises and news framing of media: an application to the Spanish greenhouse sector
Humanities and Social Sciences Communications·2023· 5 citedOpen Access
El Outsourcing de las tecnologías de la información
Estudios Turísticos·2023Open Access
VALUE CO-CREATION BETWEEN LIBRARIANS AND RESEARCHERS: AN EXAMPLE AROUND THE EXPERIENCE VALUE CONCEPT IN THE ARTS
EDULEARN proceedings·2023
LEARNING TO PERFORM BIBLIOMETRICS: LIBRARIANS TRAINING RESEARCHERS THROUGH RAPID REVIEWS
EDULEARN proceedings·2023
Defining and Measuring Customer Value: Some Reflections and New Perspectives
Journal of Creating Value·2023· 6 cited
Understanding the origin and evolution of affinity as a multidisciplinary concept: A conceptual approach to consumer affinity
Psychology and Marketing·2022· 7 citedOpen Access
An attempt to clarify what deserves to remain dark: A long look back
Tourism and Hospitality Research·2022· 14 cited
A review of consumer affinity research: recent advances and future directions
International Marketing Review·2022· 19 citedOpen Access
ARE YOU A LOCAVORE? MAKING MASTER STUDENTS IDENTIFY LOCAVORIM BEHAVIOUR THROUGH IN-DEPTH INTERVIEWS
ICERI proceedings·2021
Addressing the Location Problem of a Perishables Redistribution Center in the Middle of Europe
Foods·2021· 14 citedOpen Access
Analysis of Product-Country Image from Consumer’s Perspective: The Impact of Subjective Knowledge, Perceived Risk and Media Influence
Sustainability·2021· 17 citedOpen Access
Active and Reactive Value Dimensions: A Dynamic-Based Perspective in the Hotel Sector
Journal of Hospitality & Tourism Research·2021· 5 cited
How social media influencers affect behavioural intentions towards recommended brands: the role of emotional attachment and information value
Journal of Marketing Management·2021· 196 cited
The value-satisfaction-loyalty chain in the context of heritage tourism: The case of the castle of Chambord
HAL (Le Centre pour la Communication Scientifique Directe)·2021
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Frequent Co-authors

María Ángeles Iniesta Bonillo(18), A. Cervera(10), Juan Carlos Pérez Mesa(10), David Jiménez Castillo(7), M. Schlesinger(6), M. Mar Serrano‐Arcos(6), Manuel Sánchez Pérez(5), Juan Carlos Gázquez‐Abad(3), Martina G. Gallarza(3), Janet Bello(2), Fidel Ángel Núñez(2), Odalys M. González(2), Pedro Almirall(2), Ángel A. Escobedo(2), Gema M. Marín-Carrillo(2), C. Saro Gismera(2), S. Riestra Menéndez(2), Antonio Crespo(2), Marta Fernández(2), Gloria Fernández(2)