Leipzig University — Germany
Business, Management and Accounting · Social Sciences
4h-index1.3kcitations14works0.02yr avg
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Research Topics
Corporate Identity and Reputation(7), Corporate Governance and Management(2), Public Relations and Crisis Communication(2), Technology Adoption and User Behaviour(1), Customer Service Quality and Loyalty(1)
Publications14 total
2015· 4 cited
2011· 1 cited
2011· 4 cited
2011
2011· 3 cited
2011
2011
2011· 36 cited
2011
2011· 21 cited
Die Validierung von Strukturgleichungsmodellen mit Hilfe des Partial-Least-Squares (PLS)-Ansatzes
2005· 77 cited
Econstor (Econstor)·2002Open Access
Frequent Co-authors
Sabrina Helm(5), Christopher Storck(5), Christopher Storck(4), Oliver Götz(2), Manfred Krafft(2), Christopher Storck(1), Paul C. Peters(1), Angela Kock(1), Barbara Schmolmüller(1), Nina Tantzen(1), Florian Deising(1)