Benoît Séguin

Social Sciences · Social Sciences

27h-index1.9kcitations111works0.32yr avg
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Research Topics

Sports, Gender, and Society(56), Sport and Mega-Event Impacts(56), Consumer Behavior in Brand Consumption and Identification(27), Sports Analytics and Performance(16), Digital Marketing and Social Media(11)

Publications111 total

Les bibliothèques universitaires
2025
Le processus de co-construction de la marque personnelle des athlètes paralympiques avec leurs parties prenantes en France et au Canada
SPIRE - Sciences Po Institutional REpository·2024Open Access
A Decade of Privacy-Relevant Android App Reviews: Large Scale Trends
arXiv (Cornell University)·2024· 1 citedOpen Access
Aligning governance, brand governance and social media strategies for improved organizational performance: a qualitative comparative analysis of national sport organizations
Sport Business and Management An International Journal·2023· 5 citedOpen Access
Decision-Making Processes Used by Canadian National Sport Organization Boards: Differences Between Design Archetypes
Journal of Sport Management·2023· 6 cited
Barriers to youth sport participation in dense urban centres
International Journal of Sport Management and Marketing·2023
Barriers to youth sport participation in dense urban centres
International Journal of Sport Management and Marketing·2023
De la coopération à la mutualisation : naissance d’un partenariat au sein du réseau des bibliothèques universitaires du Québec
Documentation et bibliothèques·2022
Examining Board and Executive Staff Perceptions of Social Media in National Sport Organizations
Journal of Global Sport Management·2022· 5 cited
Good sport governance and design archetype
2021· 8 citedOpen Access
National sport organization governance design archetypes for the twenty-first century
European Sport Management Quarterly·2021· 34 citedOpen Access
Branding a Professional Sport Team that Reenters the Same Marketplace: Stakeholders' Perspectives
Sport Marketing Quarterly·2021· 1 citedOpen Access
Team Sports Brand Management
Management for professionals·2020· 4 cited
Ambush Marketing Via Social Media: The Case of the Three Most Recent Olympic Games
International Journal of Sport Communication·2020· 11 cited
The Paralympic Brand Governance: The Best of Both Worlds?
Pure (Coventry University)·2020
Introduction
2020
Team sports brand management
HAL (Le Centre pour la Communication Scientifique Directe)·2020· 2 cited
International Sport Marketing
2020· 1 cited
Measuring Sponsorship Effectiveness: Designing an Alternative Approach
Sport Marketing Quarterly·2020Open Access
Brand governance practices in Canadian national sport organizations: an exploratory study
European Sport Management Quarterly·2019· 21 citedOpen Access
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Frequent Co-authors

Norm O’Reilly(21), Milena M. Parent(17), Gashaw Abeza(10), Michael L. Naraine(8), Russell Hoye(7), Marijke Taks(7), Frédé́ric Kaplan(5), John Nadeau(5), Ashley Thompson(5), Ornella Nzindukiyimana(4), Ida E. Berger(3), Tony Hernández(3), Isabella di Lenardo(3), Erik L. Lachance(3), Holger Preuß(2), Mark R. Lyberger(2), Larry McCarthy(2), Kenneth Teed(2), Dana Ellis(2), Ann Pegoraro(2)