Kyung Wha Oh

Chung-Ang University — South Korea

Engineering · Physical Sciences

32h-index3.3kcitations128works6.02yr avg
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Research Topics

Advanced Sensor and Energy Harvesting Materials(31), Conducting polymers and applications(25), Consumer Perception and Purchasing Behavior(25), Textile materials and evaluations(22), Diverse Topics in Contemporary Research(15)

Publications128 total

Can Powerless Consumers Achieve Happiness Through Luxury Compensatory Consumption? Exploring the Roles of Self-Esteem and Materialism
Clothing and Textiles Research Journal·2025
Corrigendum to “Photothermally-activated piezo-pyroelectric multifunctional hybrid energy harvester for motion sensing and thermal therapy” [Nano Energy 125 (2024) 109597]
Nano Energy·2024
가상 인플루언서의 특성과 소비자 태도가 패션 제품 구매의도에 미치는 영향
Journal of the Korean Society of Clothing and Textiles·2024· 2 cited
Photothermally-activated piezo-pyroelectric multifunctional hybrid energy harvester for motion sensing and thermal therapy
Nano Energy·2024· 20 citedOpen Access
Sustainable threads: analyzing the impact of corporate social performance, CSR message authenticity and information transparency on purchase intentions
Fashion and Textiles·2024· 13 citedOpen Access
Photothermally-Activated Piezo-Pyroelectric Multifunctional Hybrid Energy Harvester for Motion Sensing and Thermal Therapy
SSRN Electronic Journal·2024· 1 citedOpen Access
가상피팅 서비스를 활용한 온라인 쇼핑에서의 소비자 심리 평가 과정
Journal of the Korean Society of Clothing and Textiles·2023· 1 cited
Cycling knee brace design analysis using 3D virtual clothing program to assess clothing pressure distribution and variance
Fashion and Textiles·2023· 7 citedOpen Access
Fabrication of polyester fabrics with tungsten bronze nanorods and a silane coupling agent for improved thermal storage and washing durability
Fashion and Textiles·2023· 6 citedOpen Access
Purchase intention toward sustainable masks after COVID-19: the moderating role of health concern
Fashion and Textiles·2022· 6 citedOpen Access
Cross-Channel Integration and Customer Experience in Omnichannel Retail Services
Service Science·2022· 9 cited
The effect of materialism and impression management purchase motivation on purchase intention for luxury athleisure products: the moderating effect of sustainability
Journal of Product & Brand Management·2022· 32 cited
Effects of wearing knee-guards on skin pressure and skin blood flow during dynamic motions
Fashion and Textiles·2022· 7 citedOpen Access
스포츠 무릎보호대의 착용 실태 및구매 행동에 관한 연구
Journal of the Korean Society of Clothing and Textiles·2021· 3 cited
Impacts of Perceived Risks for Smart Shoes on the Purchase Intention by Types of Smart Shoes
Fashion & Textile Research Journal·2021· 1 citedOpen Access
Impacts of Experiential Marketing Components in Fashion Multi-tasking Culture Stores on Shopping Flow, Store Satisfaction, and Purchase Intention in China : Focusing on Shanghai
Fashion & Textile Research Journal·2021· 6 citedOpen Access
Motivators and Barriers for Buying Intention of Upcycled Fashion Products in China
Sustainability·2021· 48 citedOpen Access
Bio-Based Polyurethane Foams with Castor Oil Based Multifunctional Polyols for Improved Compressive Properties
Polymers·2021· 78 citedOpen Access
Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products
Sustainability·2021· 45 citedOpen Access
Effects of Wanghong marketing in live commerce on chinese consumers’ purchase intention toward fashion products - Focusing on the mediating effect of Wanghong’s characteristics and consumers’ co-experience -
Journal of the Korea Fashion & Costume Design Association·2021· 7 citedOpen Access
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Frequent Co-authors

Seong Hun Kim(22), Hye Jung Jung(6), Tae Jin Kang(6), Kyung Hwa Hong(5), Juhyun Park(4), Duk Ki Kim(3), Yunjeong Kim(3), Hyungmin Choi(3), Pil J. Yoo(3), Eun Gyeong Han(2), Eun Ae Kim(2), Hyunjin Park(2), Shamshad Ali(2), Zeeshan Khatri(2), Ick Soo Kim(2), Hae Jung Kim(2), Sang‐Ho Park(2), Ji Hwan Park(2), Jaehyuk Choi(2), In-sung Kang(2)