Nazanin Tourani

Pennsylvania State University — United States

Social Sciences · Social Sciences

3h-index51citations8works0.02yr avg

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Research Topics

Digital Marketing and Social Media(2), Innovation and Knowledge Management(1), Technology Adoption and User Behaviour(1), Media Studies and Communication(1), Customer Service Quality and Loyalty(1)

Publications8 total

Service Delivery and Branding Management in Digital Platforms: Innovation through Brand Extension

13 cited

Human Behavior and Emerging Technologies·2022· 13 citedOpen Access

Thriving in a shifting landscape: Role of social media in support of business strategy

30 cited

Asia Pacific Management Review·2022· 30 citedOpen Access

Investigating the Impact of Strategic Alignment on Performance Considering the Role of Sustainable Strategy

3 cited

Management Science·2020· 3 cited

Ten Story Metrics for Organizations

2018

Reading Behind the Scene of Public Stories: Quantum Storytelling Triangulation

2018

The Agential Materiality of Storytelling

2 cited

2017· 2 cited

David M. Boje (Edt.), Organizational Change and Global Standardization - Solutions to Standards and Norms Overwhelming Organizations

KSP Journals - Journal of Economics Bibliography·2015Open Access

University sustainability and system ontology

3 cited

International Journal of Organization Theory and Behavior·2012· 3 cited

Frequent Co-authors

David M. Bøje(2), Mohammadbashir Sedighi(1), Alireza Sheikh(1), Raana Bagheri(1), Somayeh Khatibi(1), Grant Aguirre(1), Melissa Cast(1), Suzanne L. Conner(1), Catherine A. Helmuth(1), Rakesh Mittal(1), Rohny Saylors(1), Sebastien Vendette(1), Tony Qiang Yan(1), Mike Bonifer(1)