Stephen J. Hoch

Decision Sciences · Social Sciences

41h-index13.6kcitations67works0.02yr avg
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Research Topics

Decision-Making and Behavioral Economics(23), Consumer Market Behavior and Pricing(23), Consumer Behavior in Brand Consumption and Identification(10), Merger and Competition Analysis(10), Consumer Retail Behavior Studies(10)

Publications67 total

Why Private Labels Show Long-Term Market Share Evolution
Figshare·2018· 10 citedOpen Access
Dynamics of price premiums in loyalty programs
European Journal of Marketing·2014· 16 cited
The Psychology of Decisions to Abandon Waits for Service
Journal of Marketing Research·2011· 90 cited
Simplifying difficult calculations: consumer choice of two‐part tariffs
Journal of Product & Brand Management·2011· 8 cited
Perceived and Projected Consensus Measure
PsycTESTS Dataset·2011
DATABASE MODELS AND MANAGERIAL INTUITION: 50% MODEL + 50% MANAGER
WORLD SCIENTIFIC eBooks·2010· 5 cited
The Presence of Variety Reduces Perceived Quantity
Journal of Consumer Research·2009· 62 cited
When There's No Salesperson: The Value of a Consumption Vocabulary
Design Management Review·2007· 5 cited
The Psychology of Two-Part Tariffs
ScholarlyCommons (University of Pennsylvania)·2006· 4 citedOpen Access
Psychological Processes in Financial Decision-making: A Consumer Perspective
2006
Anchoring and Adjustment in Non-Linear Pricing
ACR Asia-Pacific Advances·2005
The Pursuit of Retailing Dominance: Market Dominance, Channel Dominance or Both?
Figshare·2005· 11 citedOpen Access
Cherry-Picking
Journal of Marketing·2004· 119 cited
Spending Time versus Spending Money
Journal of Consumer Research·2004· 322 cited
Presidential Address Experience Is Seductive
ACR North American Advances·2003
Product Experience Is Seductive
Journal of Consumer Research·2002· 373 cited
Positioning of Store Brands
Marketing Science·2002· 384 cited
An Assessment of Basic Computer Proficiency Among Active Internet Users: Test Construction, Calibration, Antecedents and Consequences
Journal of Educational and Behavioral Statistics·2002· 36 cited
Rejoinder to “The Variety of an Assortment: An Extension to the Attribute-Based Approach”
Marketing Science·2002· 22 cited
Low-Involvement Learning: Repetition and Coherence in Familiarity and Belief
Journal of Consumer Psychology·2001· 19 citedOpen Access
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Frequent Co-authors

Xavier Drèze(4), Sandipan Dhar(4), Brian Wansink(4), George Loewenstein(3), John Deighton(3), Mary E. Purk(3), Eric T. Bradlow(3), Scott A. Hawkins(3), Young-Won Ha(2), Byung-Do Kim(2), Alan L. Montgomery(2), Peter E. Rossi(2), Robert J. Kent(2), Joan Meyers‐Levy(2), Judith E. Tschirgi(2), Shumeet Banerji(1), Robert C. Blattberg(1), Serdar Sayman(1), Jagmohan S. Raju(1), Nanda Kumar(1)