Business, Management and Accounting · Social Sciences
4h-index216citations11works0.02yr avg
Accepting Students?
No reports yet. Know if this professor is taking students?
Research Topics
Corporate Governance and Management(8), Innovation and Knowledge Management(1), Corporate Finance and Governance(1), Consumer Behavior in Brand Consumption and Identification(1), Customer Service Quality and Loyalty(1)
Publications11 total
Journal of International Marketing·2009· 45 cited
Journal of International Marketing·2002· 142 cited
MADOC (University of Mannheim)·1999· 1 citedOpen Access
MADOC (University of Mannheim)·1999· 4 citedOpen Access
Gabler Verlag eBooks·1997· 1 cited
Gabler Verlag eBooks·1997
Gabler Verlag eBooks·1997
Gabler Verlag eBooks·1997· 23 cited
Gabler Verlag eBooks·1997
Gabler Verlag eBooks·1997
Gabler Verlag eBooks·1997
Frequent Co-authors
Christian Homburg(4), Joseph P. Cannon(3), Harley Krohmer(2)