Leo Yeykelis

Arts and Humanities · Social Sciences

8h-index1.7kcitations12works4.02yr avg
OpenAlex↗Google Scholar↗

Accepting Students?

No reports yet. Know if this professor is taking students?

Research Topics

Media Influence and Health(6), Impact of Technology on Adolescents(3), Digital Marketing and Social Media(3), Innovative Human-Technology Interaction(3), Social and Intergroup Psychology(2)

Publications12 total

Using Large Language Models to Create AI Personas for Replication, Generalization and Prediction of Media Effects: An Empirical Test of 133 Published Experimental Research Findings
arXiv (Cornell University)·2024· 4 citedOpen Access
Screenertia: Understanding “Stickiness” of Media Through Temporal Changes in Screen Use
Communication Research·2022· 37 cited
<i>Screenomics</i>: A Framework to Capture and Analyze Personal Life Experiences and the Ways that Technology Shapes Them
Human-Computer Interaction·2019· 179 citedOpen Access
The Fragmentation of Work, Entertainment, E-Mail, and News on a Personal Computer: Motivational Predictors of Switching Between Media Content
Media Psychology·2017· 31 cited
The Use of Media in Media Psychology
Media Psychology·2015· 172 cited
The Effects of Media Multitasking on Emotion and Content Choice Over a Week of Laptop Use
2015
Avatars Versus Agents: A Meta-Analysis Quantifying the Effect of Agency on Social Influence
Human-Computer Interaction·2014· 295 cited
Multitasking on a Single Device: Arousal and the Frequency, Anticipation, and Prediction of Switching Between Media Content on a Computer
Journal of Communication·2014· 213 cited
Increasing Energy Efficiency With Entertainment Media
Environment and Behavior·2013· 99 cited
Increasing Saving Behavior Through Age-Progressed Renderings of the Future Self
Journal of Marketing Research·2011· 661 citedOpen Access
IncreasingSavingBehaviorThrough Age-ProgressedRenderingsof theFutureSelf
2011
A meta-analysis quantifying the effects of avatars and agents on social influence
2010· 7 cited

Frequent Co-authors

James J. Cummings(8), Byron Reeves(8), Jesse Fox(4), Jeremy N. Bailenson(4), Hal E. Hershfield(2), Daniel G. Goldstein(2), William F. Sharpe(2), Laura L. Carstensen(2), Sun Joo Ahn(2), Joris H. Janssen(2), Kathryn Y. Segovia(2), Nilàm Ram(2), Miriam Brinberg(2), Thomas N. Robinson(1), C. Lee Giles(1), Jennifer Pan(1), Agnese Chiatti(1), M. J. Cho(1), Katie Roehrick(1), Xiao Yang(1)