Fred D. Sheffield

Psychology · Social Sciences

11h-index1.3kcitations28works0.02yr avg
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Research Topics

Behavioral and Psychological Studies(3), Media Studies and Communication(2), Cinema and Media Studies(2), Engineering Applied Research(2), Teacher Education and Leadership Studies(1)

Publications28 total

Edwin Ray Guthrie
2015· 3 cited
Introduction.
Princeton University Press eBooks·2014
The effects of presenting "one side" versus "both sides" in changing opinions on a controversial subject.
Princeton University Press eBooks·2014· 1 cited
The orientation film, "The Battle of Britain"
Princeton University Press eBooks·2014
Short-time and long-time effects of an orientation film.
Princeton University Press eBooks·2014· 4 cited
The effect of an audience-participation technique in film-strip presentation.
Princeton University Press eBooks·2014
Effects of films on men of different intellectual ability.
Princeton University Press eBooks·2014
The audience's evaluation of films.
Princeton University Press eBooks·2014
General implications derived from the orientation film experiments.
Princeton University Press eBooks·2014
Summary and evaluation.
Princeton University Press eBooks·2014
Experimental comparison of alternative presentations.
Princeton University Press eBooks·2014
An Unusual Text on Statistical Method
Contemporary Psychology·1961
The "wallpaper illusion" in Ss having voluntary control of convergence
PsycEXTRA Dataset·1961
Comment on a distribution-free factorial design analysis.
Psychological Bulletin·1957· 5 cited
Drive reduction versus consummatory behavior as determinants of reinforcement.
Journal of Comparative and Physiological Psychology·1954· 118 cited
The role of experience in the "spontaneous" activity of hungry rats.
Journal of Comparative and Physiological Psychology·1954· 104 cited
Relation of random activity to food deprivation.
Journal of Comparative and Physiological Psychology·1953· 181 cited
Level of repetition in the "spread of effect."
Journal of Experimental Psychology·1952· 5 cited
The contiguity principle in learning theory.
Psychological Review·1951· 11 cited
Reward value of copulation without sex drive reduction.
Journal of Comparative and Physiological Psychology·1951· 143 cited
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Frequent Co-authors

Carl I. Hovland(12), Arthur A. Lumsdaine(12), Byron A. Campbell(3), William O. Jenkins(2), Thorton B. Roby(1), J. Wulff(1), Robert Backer(1), Thornton B. Roby(1), Helena Wellisz Temmer(1), Clyde W. Hart(1), Kent H. Marquis(1)