Bruno Daucé

Ministère du travail, de l'emploi et de l'insertionFrance

Business, Management and Accounting · Social Sciences

10h-index548citations45works0.02yr avg

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Research Topics

Consumer Behavior in Brand Consumption and Identification(19), Consumer Retail Behavior Studies(17), Customer Service Quality and Loyalty(12), Olfactory and Sensory Function Studies(6), Psychology of Social Influence(6)

Publications45 total

HAL (Le Centre pour la Communication Scientifique Directe)·2022· 1 citedOpen Access
International Journal of Contemporary Hospitality Management·2021· 47 cited
HAL (Le Centre pour la Communication Scientifique Directe)·2021Open Access
The role of brick-and-mortar exterior atmospherics in post-COVID era shopping experience: a systematic review and agenda for future research
HAL (Le Centre pour la Communication Scientifique Directe)·2021
Scent marketing: linking the scent congruence with brand image
RePEc: Research Papers in Economics·2021
Journal of Retailing and Consumer Services·2019· 39 cited
The effects of window displays on behavioral intentions: a comparison of causal theories
HAL (Le Centre pour la Communication Scientifique Directe)·2019
Effets modérés de l’influence de la congruence olfactive avec l’image de marque sur les réactions du consommateur dans le point de vente
SPIRE - Sciences Po Institutional REpository·2019
International Journal of Retail & Distribution Management·2018· 30 cited
The influence of interactive window displays on expected shopping experience
RePEc: Research Papers in Economics·2018
Immersion and emotional reactions to the ambiance of a multiservice space: The role of perceived congruence between odor and brand image
RePEc: Research Papers in Economics·2018
The Influence of Store Window Displays on Emotional Responses and Anticipated Shopping Experience
HAL (Le Centre pour la Communication Scientifique Directe)·2017
Compréhension et mesure de l’image de marque d’un espace d’accueil : étude de cas de la marque anticafe
HAL (Le Centre pour la Communication Scientifique Directe)·2017
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Frequent Co-authors

Patrick Legohérel(19), Karim Errajaa(11), Danielle Lecointre-Erickson(9), Patrick Legohérel(7), Cathy H.C. Hsu(5), Sophie Rieunier(3), Anil Bilgihan(2), Alain Goudey(2), Ashok Ranchhold(1), Mickael Ménard(1), Paul Richard(1), Hamza Hamdi(1), Takehiko Yamaguchi(1), Safaa Adil(1), Danielle Lecointre-Erickson(1), Karim Errajaa(1), Safaa Adil(1), Karin Weber(1), Daucé Bruno(1)