Matthew M. Lastner

University of North Carolina WilmingtonUnited States

Business, Management and Accounting · Social Sciences

6h-index149citations20works4.72yr avg

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Research Topics

Customer Service Quality and Loyalty(9), Digital Marketing and Social Media(4), Consumer Behavior in Brand Consumption and Identification(3), Management and Marketing Education(3), Innovation and Knowledge Management(2)

Publications20 total

Journal of Sport Management·2025· 1 cited
Journal of Business-to-Business Marketing·2022· 7 cited
Journal of Global Scholars of Marketing Science·2022· 1 cited
Journal of Marketing Education·2020· 6 cited
Developments in marketing science: proceedings of the Academy of Marketing Science·2020
Developments in marketing science: proceedings of the Academy of Marketing Science·2018
Developments in marketing science: proceedings of the Academy of Marketing Science·2017
Developments in marketing science: proceedings of the Academy of Marketing Science·2017
Journal of Business Research·2016· 68 cited
Developments in marketing science: proceedings of the Academy of Marketing Science·2016
Developments in marketing science: proceedings of the Academy of Marketing Science·2016
Developments in marketing science: proceedings of the Academy of Marketing Science·2015
Academy of Management Proceedings·2015· 5 cited

Frequent Co-authors

Judith Anne Garretson Folse(6), Patrick Fennell(6), McDowell Porter(4), Donald C. Barnes(3), Mark J. Pelletier(3), Stephanie M. Mangus(2), Dan Hamilton Rice(2), Vincent Jeseo(2), Alexandra Krallman(2), Joel E. Collier(2), Duleep Delpechitre(2), Lisa L. Scribner(2), Hulda G. Black(1), Michael C. Peasley(1), Emily A. Goad(1), James “Mick” Andzulis(1), David A. Locander(1), Michael A. Pimentel(1), Andrew Pueschel(1), Wyatt A. Schrock(1)