U. Zeynep Ata

Boğaziçi UniversityTurkey

Business, Management and Accounting · Social Sciences

3h-index122citations5works0.02yr avg

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Research Topics

Sustainable Supply Chain Management(2), Digital Marketing and Social Media(2), Consumer Retail Behavior Studies(2), Recycling and Waste Management Techniques(2), Technology Adoption and User Behaviour(1)

Publications5 total

Advances in marketing, customer relationship management, and e-services book series·2023· 6 cited
Advances in environmental engineering and green technologies book series·2021
Advances in logistics, operations, and management science book series·2018
The role of information technology in supply chain sustainability
Journal of Emerging Trends in Economics and Management Science·2015· 3 cited
Journal of Business and Industrial Marketing·2012· 113 cited

Frequent Co-authors

Ayşegül Toker(1), M. G. Serap Atakan(1), Gözde Ünal(1), Bengi Meriç Benderlioğlu(1)