Carleton University — Canada
Business, Management and Accounting · Social Sciences
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Research Topics
Service and Product Innovation(6), Consumer Behavior in Brand Consumption and Identification(5), Digital Marketing and Social Media(5), Sharing Economy and Platforms(4), Consumer Retail Behavior Studies(3)
Publications24 total
Frequent Co-authors
Detlev Zwick(5), Samuel K. Bonsu(5), Mujde Yuksel(5), Meera Venkatraman(4), M. Nesij Huvaj(2), Leighann C. Neilson(2), Nikhilesh Dholakia(1), Ruby Roy Dholakia(1), A. Fuat Fırat(1), Marie‐Agnès Parmentier(1), Lauren I. Labrecque(1), Ereni Markos(1), Mark A. McDonald(1), George R. Milne(1), Robert S. Smith(1), Narmin Tartila Banu(1), Ryszard Kedzior(1), Eric Ping Hung Li(1), Robert B. Smith(1), Pierre-Yann Dolbec(1)