Sharad Borle

Rice University — United States

Business, Management and Accounting · Social Sciences

15h-index2.2kcitations28works0.02yr avg
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Research Topics

Consumer Market Behavior and Pricing(11), Customer churn and segmentation(6), Consumer Retail Behavior Studies(5), Consumer Behavior in Brand Consumption and Identification(4), Customer Service Quality and Loyalty(4)

Publications28 total

An empirical investigation of unique traits of retailing industry in emerging economies: The perspective of consumer-packaged goods manufacturers
Journal of Business Research·2022· 5 citedOpen Access
Online Training of Salespeople: Impact, Heterogeneity, and Spillover Effects
Journal of Marketing Research·2021· 23 cited
Note of correction: “Conjugate Analysis of the Conway-Maxwell-Poisson Distribution”
Bayesian Analysis·2018Open Access
The shape of Word-of-Mouth response function
Technological Forecasting and Social Change·2017· 6 cited
A MCMC approach for modeling customer lifetime behavior using the COM‐Poisson distribution
Applied Stochastic Models in Business and Industry·2017· 13 cited
A Review of Choice Modeling in the Marketing-Operations Management Interface
SSRN Electronic Journal·2017· 6 citedOpen Access
Analyzing Recurrent Customer Purchases and Unobserved Defections: a Bayesian Data Augmentation Scheme
Customer Needs and Solutions·2015· 2 cited
Estimating the Contextual Risk of Data Breach: An Empirical Approach
Journal of Management Information Systems·2015· 207 cited
Does Membership in a Nominal Online Group Affect Long-Term Customer Behaviors? Results from a Naturalistic Field Experiment on Kiva.org
SSRN Electronic Journal·2015Open Access
The Impact of Facebook Fan Page Participation on Customer Behavior: An Empirical Investigation
SSRN Electronic Journal·2013· 16 citedOpen Access
Rejoinder: The COM‐Poisson Model for count data: A survey of methods and applications
Applied Stochastic Models in Business and Industry·2012· 1 cited
Using Computational and Mathematical Methods to Explore a New Distribution: The ν-Poisson
Figshare·2012Open Access
Open source software success: Measures and analysis
Decision Support Systems·2011· 68 cited
The COM‐Poisson model for count data: a survey of methods and applications
Applied Stochastic Models in Business and Industry·2011· 211 cited
The Impact of Customer Community Participation on Customer Behaviors: An Empirical Investigation
Marketing Science·2010· 178 citedOpen Access
Common Value vs. Private Value Categories in Online Auctions: A Distinction Without a Difference?
Decision Analysis·2009· 8 cited
A generalized framework for estimating customer lifetime value when customer lifetimes are not observed
Quantitative Marketing and Economics·2009· 57 cited
The Impact of Customer Community Participation on Customer Behaviors: An Empirical Investigation
SSRN Electronic Journal·2009· 15 citedOpen Access
Mesure de la valeur à vie du client
Recherche et Applications en Marketing (French Edition)·2008· 3 cited
Customer Lifetime Value Measurement
Management Science·2007· 180 cited
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Frequent Co-authors

Siddharth S. Singh(12), Peter Boatwright(9), Joseph B. Kadane(8), Galit Shmueli(6), Thomas P. Minka(5), Dipak C. Jain(5), Utpal M. Dholakia(5), Ravi Sen(3), Kimberly F. Sellers(2), René Algesheimer(2), Galit Shmeuli(2), Ashutosh Patil(2), Joseph C. Nunes(1), Robert A. Westbrook(1), Siddhartha Singh(1), Kirthi Kalyanam(1), Emily L. Durham(1), Mohamed Ben Mzoughia(1), Mohamed Limam(1), Andrés Musalem(1)