Institut Superieur de Gestion — France
Business, Management and Accounting · Social Sciences
1h-index25citations1works0.02yr avg
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Research Topics
Consumer Behavior in Brand Consumption and Identification(1), Global trade, sustainability, and social impact(1), Culinary Culture and Tourism(1)
Publications1 total
Qualitative Market Research An International Journal·2015· 25 cited
Frequent Co-authors
Mourad Touzani(1), Fatma Smaoui(1)