Virginia Commonwealth University — United States
Business, Management and Accounting · Social Sciences
Accepting Students?
No reports yet. Know if this professor is taking students?
Research Topics
Consumer Behavior in Brand Consumption and Identification(12), Consumer Market Behavior and Pricing(6), Digital Marketing and Social Media(5), Customer Service Quality and Loyalty(4), Consumer Retail Behavior Studies(3)
Publications26 total
Frequent Co-authors
Pam Scholder Ellen(5), Brian P. Brown(4), Haeran Jae(4), Wesley J. Johnston(3), Devon DelVecchio(3), G. Piscopo(2), Mayoor Mohan(2), William O. Bearden(1), George P. Moschis(1), Meng Zhu(1), Kofi Q. Dadzie(1), Suzanne C. Makarem(1), Rebecca Jones(1), Jennifer F. Taylor(1), Pamela Ellen(1), D. Eric Boyd(1), Bruce A. Huhmann(1), Lindsay M. Andiola(1), Alisa G. Brink(1), Edward Lynch(1)