Carol Kaufman‐Scarborough

Rutgers, The State University of New Jersey — United States

Business, Management and Accounting · Social Sciences

26h-index2.6kcitations67works0.02yr avg
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Research Topics

Consumer Retail Behavior Studies(23), Consumer Behavior in Brand Consumption and Identification(8), Gender, Labor, and Family Dynamics(8), Customer Service Quality and Loyalty(7), Work-Family Balance Challenges(7)

Publications67 total

Marketplace engagement by consumers who are homeless: Internet communities as a resource for consumer resilience and coping
Social Business·2019· 3 cited
Publicly-Researchable Accessibility Information: Problems, Prospects and Recommendations for Inclusion
Social Inclusion·2019· 4 citedOpen Access
Exploring the relations in relational engagement: Addressing barriers to transformative consumer research
Journal of Business Research·2018· 15 citedOpen Access
Disability Awareness, Training, and Empowerment: A New Paradigm for Raising Disability Awareness on a University Campus for Faculty, Staff, and Students
Social Inclusion·2018· 45 citedOpen Access
Monochronic and Polychronic Time
The International Encyclopedia of Intercultural Communication·2017· 23 cited
Transforming Poverty-Related Policy with Intersectionality
Journal of Public Policy & Marketing·2016· 62 cited
95 Health Care Choices in the United States and the Constrained Consumer: A Marketing Systems Perspective on Access and Assortment in Health Care
2016
Social exclusion: A perspective on consumers with disabilities
2015· 24 cited
Working Wives and Time-Saving Durables: Usage Patterns for the Microwave Oven
Developments in marketing science: proceedings of the Academy of Marketing Science·2015
Polychronic Behavior: Conceptually Where are We and What are the Marketing and Consumer Behavior Implications
Developments in marketing science: proceedings of the Academy of Marketing Science·2015· 1 cited
Psychological Time Perspective Differences: A Look at Young Malaysians and Americans using the Fast Scale
Developments in marketing science: proceedings of the Academy of Marketing Science·2015
Occupational Status Within the Household: An Approach to Segmentation
Developments in marketing science: proceedings of the Academy of Marketing Science·2015
Finding TIMES in Household Technologies
Developments in marketing science: proceedings of the Academy of Marketing Science·2014· 1 cited
The Art of Time
Developments in marketing science: proceedings of the Academy of Marketing Science·2014
Studying the Bodega in Hispanic Barrios: Research Realities from a Field Study
Developments in marketing science: proceedings of the Academy of Marketing Science·2014· 1 cited
A Closer Look at E-Shopping: Segmenting by Browsing and Purchasing Patterns
Developments in marketing science: proceedings of the Academy of Marketing Science·2014· 1 cited
Polychrons and Monochrons: How Do They Watch and Use Television
Developments in marketing science: proceedings of the Academy of Marketing Science·2014· 1 cited
The Concept of Convenience in Marketing: A Definition and Suggested Approach in the Study of Household Time-Savings
Developments in marketing science: proceedings of the Academy of Marketing Science·2014· 3 cited
Households: a systematic unit of analysis through history
Journal of Historical Research in Marketing·2011· 4 cited
Improving the crystal ball: harnessing consumer input to create retail prediction markets
Journal of Research in Interactive Marketing·2010· 10 cited
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Frequent Co-authors

Paul Lane(8), Jay D. Lindquist(8), Stacey Menzel Baker(3), W. C. Wildman(3), Terry L. Childers(2), Allen C. Bluedorn(1), Jonna Holland(1), Canan Corus(1), Bige Saatçioğlu(1), Christopher P. Blocker(1), Shikha Upadhyaya(1), Samuelson Appau(1), Dana L. Roth(1), Timothy Pure(1), Samuel Rabinowitz(1), R. Stephen Parker(1), Jon C. Parker(1), Judy Cohen(1), Sandra Forsythe(1), Maria Piacentini(1)