Christoph Moss

Social Sciences · Social Sciences

7h-index173citations42works1.02yr avg
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Research Topics

Public Relations and Crisis Communication(12), Linguistic research and analysis(12), Digital Innovation in Industries(10), Corporate Governance and Management(6), Media Studies and Communication(4)

Publications42 total

Condemned to authenticity: corporate branding through an existentialist lens
Journal of Brand Management·2025Open Access
The moral states we seek: conscientious corporate branding for the perplexed
Journal of Brand Management·2025· 2 citedOpen Access
The Corporate Newsroom
Management for professionals·2021· 8 cited
The Corporate Newsroom Model
Management for professionals·2021· 1 cited
The Journalistic Newsroom as a Blueprint for Corporate Communications
Management for professionals·2021
“There Will Never Be a Newsroom”: The Discussion About Topic-Oriented Control in Corporate Communications
Management for professionals·2021
Case Study R+V Insurance: Meeting New Challenges with a Corporate Newsroom
Management for professionals·2021· 1 cited
Efficiency and Effectiveness: Controlling in the Corporate Newsroom
Management for professionals·2021
The Dissemination of Corporate Newsrooms in Practice: Empirical Studies
Management for professionals·2021
Case Study Dutch National Police: Building Trust with a Corporate Newsroom
Management for professionals·2021· 2 cited
Case Study Swiss Life Germany: The Corporate Newsroom as a Motor of Digitisation
Management for professionals·2021· 1 cited
Integrated Communication in the Corporate Newsroom as a Contribution to Enterprise Value
Management for professionals·2021· 1 cited
Research Journal for Applied Management - Jg. 1, Heft 1
2020
Content Marketing – More than just a Buzz Word? Empirical findings on the Attitude of Companies, Agencies and Publishing Houses
MedienJournal·2019· 4 cited
Instagram als Marketing-Kanal
Essentials·2016· 39 cited
Instagram als Marketing-Kanal
Essentials·2016· 7 cited
Einleitung
Essentials·2016
Charakterisierung und Positionierung der Social-Media-Plattformen
Essentials·2016· 7 cited
Moderne Markenführung
Essentials·2016
Fazit und Handlungsempfehlungen
Essentials·2016
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Frequent Co-authors

Manuel Faßmann(6), Jill-Catrin Heurich(5), Niklas Stog(4), Mona Sadrowski(3), Lara Behrens(2), Lara Behrens(2), Nils Grimm(2), Yasin Sahhar(2), Jörg Henseler(2), Arne Westermann(1), Eckhard Marten(1), Marcus Simon(1), Rebecca Zimmermann(1), Ghaida Al-Warith(1), Katharina Balkmann(1), Roland Schweins(1), Stephan Bingemer(1), Ralf A. Brickau(1), Lars-Gunnar Frahm(1), Nils Grimm(1)