Michaël Beverland

University of SussexUnited Kingdom

Business, Management and Accounting · Social Sciences

49h-index9.7kcitations274works3.02yr avg

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Research Topics

Consumer Behavior in Brand Consumption and Identification(73), Wine Industry and Tourism(57), Customer Service Quality and Loyalty(50), Digital Marketing and Social Media(29), Consumer Retail Behavior Studies(21)

Publications273 total

Four skills design graduates need to cut it in design-led firms
Figshare·2024Open Access
Technovation·2024· 1 citedOpen Access
Journal of Consumer Research·2024· 8 citedOpen Access
2024· 3 cited
Journal of the Academy of Marketing Science·2023· 15 citedOpen Access
Journal of Travel Research·2023· 6 citedOpen Access
Academy of Management Proceedings·2022
NIM Marketing Intelligence Review·2022· 1 citedOpen Access
Research in the sociology of organizations·2022
Edward Elgar Publishing eBooks·2021· 2 cited
Journal of Macromarketing·2021· 25 citedOpen Access
Building a Lifestyle Brand Through Extensions:Bhumi Organic Cotton
CBS Research Portal (Copenhagen Business School)·2021
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Frequent Co-authors

Adam Lindgreen(11), Francis Farrelly(10), Julie Napoli(6), Pietro Micheli(5), Sonia Dickinson(4), Sarah J. S. Wilner(3), Sabeen Hussain Bhatti(2), Angela R. Dobele(2), Joëlle Vanhamme(2), Elison Ai Ching Lim(2), Michael Morrison(2), Larry Lockshin(2), Harmen Oppewal(2), Sean Sands(2), Zeb Woodhatch(2), Emily Chung(2), Matteo Mura(1), Robert van Wijk(1), Michiel W. Vink(1), David John Toleman(1)