University of San Francisco — United States
Social Sciences · Social Sciences
5h-index401citations32works0.02yr avg
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Research Topics
Digital Marketing and Social Media(11), Consumer Retail Behavior Studies(3), Service and Product Innovation(2), Helicobacter pylori-related gastroenterology studies(1), Gastrointestinal motility and disorders(1)
Publications32 total
Journal of Marketing·1968
Journal of Marketing·1967
Journal of Marketing·1967
Journal of Marketing·1967
Journal of Marketing·1966
Journal of Marketing·1966
The American Journal of Surgery·1966· 6 cited
Journal of Marketing·1966
Journal of Marketing·1966
Journal of Marketing·1965
California Management Review·1965
The American Journal of Surgery·1965· 4 cited
Journal of Marketing·1965
Journal of Marketing·1965
Journal of Marketing·1965
Journal of Marketing·1964
Journal of Marketing·1964
Journal of Marketing·1964
Journal of Marketing·1964· 1 cited
Journal of Marketing·1963
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Frequent Co-authors
William S. Penn(19), Dan Schendel(9), David J. Luck(7), Marie Mazzola(7), Marie Bergstrom(5), David J. Luck(3), Stanley C. Hollander(2), Frank Meißner(2), Oscar P. Arnay(2), Bernard Codner(2), Robert H. Cole(2), Laurence P. Dowd(2), Frank Eby(2), George Fisk(2), Harold W. Fox(2), Jac L. Goldstucker(2), Guy G. Gordon(2), Charles H. Hindersman(2), Ruel C. Kahler(2), John E. Mertes(2)