Joe B. Horsley

University of South AlabamaUnited States

0h-index0citations2works0.02yr avg

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Publications2 total

Journal of Marketing·1983
Journal of Marketing·1980

Frequent Co-authors

Walter Gross(2), Myron Leonard(2), Ronald D. Michman(2), Thomas E. Barry(2), Richard C. Becherer(2), Pat J. Calabro(2), Michael J. Etzel(2), Charles H. Hindersman(2), Ruel C. Kahler(2), Robert L. King(2), Hertha H. Krotkoff(2), Frank Meißner(2), Douglass G. Norvell(2), William S. Penn(2), Conway T. Rucks(2), Martin R. Schlissel(2), William F. Schoell(2), Helmut Soldner(2), Marvin A. Jolson(1), James Culley(1)