Yuhuang Zheng

Tsinghua UniversityChina

Decision Sciences · Social Sciences

9h-index1.2kcitations30works0.02yr avg

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Research Topics

Decision-Making and Behavioral Economics(7), Behavioral Health and Interventions(6), Psychological Well-being and Life Satisfaction(5), Technology Adoption and User Behaviour(4), Consumer Behavior in Brand Consumption and Identification(4)

Publications30 total

工学訓練総合能力コンテストに基づく多エネルギー接力車の設計【JST・京大機械翻訳】
Zhongguo Keji Xinxi·2020
Journal of Contemporary Marketing Science·2019· 4 cited
Social Behavior and Personality An International Journal·2019Open Access
Does Financial Regulation Unintentionally Ignore Less Privileged Populations? The Investigation of a Regulatory Fintech Advancement, Objective and Subjective Financial Literacy
RePEc: Research Papers in Economics·2019· 2 cited
Consumer Responses to Premium Framing: Better to Offer the Target Product As a Free Gift?
ACR North American Advances·2018
Journal of Consumer Psychology·2016· 174 cited
ヒト免疫不全ウイルス-1 VPR遺伝子干渉RNAベクターの構築とスクリーニングの体外研究【JST・京大機械翻訳】
Zhonghua Chuanranbing Zazhi·2016
Acta Psychologica Sinica·2015· 9 cited
Lonely Heart, Warm It up With Love: The Interaction Effect of Loneliness and Relationship Status on Conspicuous Consumption
2014· 1 cited
Effect of Language Style in Virtual Community on Consumer Purchase Intentions
ACR North American Advances·2014
HIV DNA and immune alteration during successful HAART.
HAL (Le Centre pour la Communication Scientifique Directe)·2013
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Frequent Co-authors

Ran Kivetz(7), Luqiong Tong(4), Rui Chen(4), Oleg Urminsky(3), Maggie Wenjing Liu(3), Zhao Ping(2), Rui Chen(2), Rui Chen(1), Yan Zhang(1), Rui Zhu(1), Tao Tao(1), Robert S. Wyer(1), Lei Liu(1), Lu Yang(1), Rui Chen(1), Guan Yu-hong(1), Shaofeng Yuan(1), Haran Rosen Maya(1), Orly Sade(1), Bhanot Syon(1)