Al Yarmouk University College — IQ
Social Sciences · Social Sciences
8h-index659citations24works1.12yr avg
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Research Topics
Digital Marketing and Social Media(15), Technology Adoption and User Behaviour(13), Consumer Behavior in Brand Consumption and Identification(6), Customer Service Quality and Loyalty(4), COVID-19 and Mental Health(2)
Publications24 total
Journal of Business Research·2026Open Access
Acta Psychologica·2025Open Access
Journal of Retailing and Consumer Services·2025
International Journal of Human-Computer Interaction·2025· 3 cited
Tourism and Hospitality Research·2025· 4 citedOpen Access
Discover Mental Health·2025· 1 citedOpen Access
Discover Mental Health·2024· 2 citedOpen Access
Industrial Marketing Management·2023· 16 citedOpen Access
International Journal of Electronic Commerce Studies·2023· 4 citedOpen Access
Heliyon·2023· 13 citedOpen Access
British Food Journal·2023· 7 cited
British Food Journal·2023· 13 cited
Journal of Business Research·2023· 173 citedOpen Access
International Journal of Advertising·2022· 50 citedOpen Access
Journal of theoretical and applied electronic commerce research·2022· 41 citedOpen Access
Global Fashion Management Conference·2020
Journal of Business Research·2020· 279 cited
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Frequent Co-authors
Raffaele Filieri(5), Nick Hajli(5), Matthew Gorton(3), Albara Alomari(3), Alireza Hajli(2), Mohana Shanmugam(2), Xiaolin Lin(2), Amjad H. Al-Amad(2), Nadja Damij(2), Farah Shishan(2), Khaled Qassem Hailat(2), Omar Gammoh(2), Ruba Al Akash(2), Bilal Sayaheen(2), Mervat Alsous(2), Doa’a Hajawi(2), Riccardo Rialti(1), Lamberto Zollo(1), Cristiano Ciappei(1), Hadeel Haddad(1)