Özyeğin University — Turkey
Business, Management and Accounting · Social Sciences
11h-index395citations35works0.02yr avg
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Research Topics
Consumer Market Behavior and Pricing(8), Consumer Behavior in Brand Consumption and Identification(7), Decision-Making and Behavioral Economics(6), Digital Marketing and Social Media(5), Color perception and design(5)
Publications35 total
Art & Perception·2025
Journal of Retailing and Consumer Services·2023· 4 cited
Journal of Business Research·2022· 4 citedOpen Access
Marketing Letters·2022· 5 cited
Cognitive Research Principles and Implications·2022· 28 citedOpen Access
Journal of Retailing and Consumer Services·2022· 9 cited
Journal of Consumer Behaviour·2021· 14 cited
2021· 3 citedOpen Access
SHILAP Revista de lepidopterología·2021Open Access
PLoS ONE·2020· 20 citedOpen Access
Journal of Business Research·2019· 11 cited
DergiPark (Istanbul University)·2018· 2 citedOpen Access
Consumer Attachment Styles and Preference For Sharing Products
ACR North American Advances·2018
Journal of Business Research·2017· 158 citedOpen Access
Journal of Business Research·2017· 17 cited
Does happiness make consumers happy or does sharing make consumers share
MEF University Institutional Repository (MEF University)·2017
Consumer attachment styles and preference for participating in sharing systems
Sabanci University·2015
A Context-Dependent View of Anchoring: the Effect of Consumer Adaptation of Incidental Environmental Anchors on Willingness to Pay
ACR North American Advances·2014· 2 cited
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Frequent Co-authors
Cenk Koçaş(7), Patriya Tansuhaj(6), Olesya Blazhenkova(6), Ezgi Akpınar(6), Robert W. Booth(4), Özge Turut(2), Gail Tom(2), Cenk Koçaş(2), Andy H. Ng(2), Mehmet Okan(2), Ronan de Kervenoael(2), Jeffrey Radighieri(2), Pradeep Bhardwaj(1), Prabirendra Chatterjee(1), Stephanie Lopez(1), Joseph A. Cote(1), Melis Ceylan(1), Elena Ramil(1), Ila Zapanta(1), Stephanie López(1)