Dianne Dean

Business, Management and Accounting · Social Sciences

18h-index706citations52works1.52yr avg
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Research Topics

Consumer Behavior in Brand Consumption and Identification(9), Media Studies and Communication(8), Gender, Feminism, and Media(8), Social Media and Politics(7), Digital Marketing and Social Media(5)

Publications52 total

Assemblages, utterances and performativity: consumers’ experience of sustainable disposal of food waste
European Journal of Marketing·2025· 1 citedOpen Access
Stakeholder exclusion practices of responsible leaders: an investigation into the application of responsible leader values in stakeholder inclusion and exclusion
Equality Diversity and Inclusion An International Journal·2024· 2 cited
Countering reactionary co-radicalization (RC-R): using multi-representational ads
Critical Studies on Terrorism·2023Open Access
Does interconnectivity matter? An integration model of agro-tourism development
Asia Pacific Management Review·2023· 48 citedOpen Access
To Bin or Not to Bin?
Journal of Customer Behaviour·2023
Symbolic Political Communication, and Trust: A Young Voters’ Perspective of the Indonesian Presidential Election
2020· 8 cited
Exploring the Process of Creating and Managing Personal Political Brand Identities in Nonparty Environments: The Case of the Bailiwick of Guernsey
Journal of Political Marketing·2020· 22 cited
Exploring the fruitful darkness of liminality: informal caring for elderly family members and the impact on the self
Journal of Marketing Management·2020· 14 cited
Peace Marketing as CounterPropaganda? Towards a Methodology
2020
Peace Marketing as Counter Propaganda: Towards a Methodology
SHURA (Sheffield Hallam University Research Archive) (Sheffield Hallam University)·2019
Problematizing the presentation and reception of political brands
European Journal of Marketing·2019· 22 cited
‘Freedom Through Marketing’ Is Not Doublespeak
Journal of Business Ethics·2019· 7 citedOpen Access
Symbolic Political Communication, and Trust: A Young Voters’ Perspective of the Indonesian Presidential Election
Journal of Political Marketing·2019· 37 cited
Freedom through marketing: looking back, going forward
Journal of Marketing Management·2018· 1 citedOpen Access
Physical and emotional nourishment
European Journal of Marketing·2018· 20 cited
A5. Trusting the Tweeting President: Inside the Donald's Reality: Gaslighting, Pschometrics and Social Media
ACR North American Advances·2018
Counter-branding ISIS: a conventional branding perspective
Nottingham Trent University's Institutional Repository (Nottingham Trent Repository)·2017
Internal brand co-creation: The experiential brand meaning cycle in higher education
Journal of Business Research·2016· 129 citedOpen Access
The transition of the self through the Arab Spring in Egypt and Libya
Journal of Business Research·2015· 18 citedOpen Access
Intergenerational spaces: citizens, political marketing and conceptualising trust in a transitional democracy
Journal of Marketing Management·2015· 9 citedOpen Access
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Frequent Co-authors

Christopher Pich(10), Haseeb Shabbir(6), Robin Croft(5), Ihwan Susila(4), Anton Agus Setyawan(3), Guja Armannsdottir(3), Khanyapuss Punjaisri(2), Raja Nerina Raja Yusof(2), Rachel Trees(2), Stephan Vom Dahl(2), Pallavi Singh(2), Ramon E. Arroyo-Gamez(1), Kun Harismah(1), ‪Kuswaji Dwi Priyono(1), Huda Kurnia Maulana(1), Farid Wajdi(1), Philip J. Kitchen(1), Marwa Tourky(1), Ahmed Shaalan(1), Louise Spry(1)