Stavroula Spyropoulou

University of Leeds — United Kingdom

Business, Management and Accounting · Social Sciences

21h-index2.3kcitations35works9.52yr avg
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Research Topics

Customer Service Quality and Loyalty(10), Innovation and Knowledge Management(9), International Business and FDI(9), Consumer Behavior in Brand Consumption and Identification(6), Digital Marketing and Social Media(4)

Publications35 total

Enhancing Customer Engagement Through Artificial Intelligence Authenticity
Journal of Product Innovation Management·2025Open Access
Identifying the Public's Beliefs About Generative Artificial Intelligence: A Big Data Approach
IEEE Transactions on Engineering Management·2025· 19 cited
Hybrid Autofluorescence and Optoacoustic Microscopy for the Label-Free, Early and Rapid Detection of Pathogenic Infections in Vegetative Tissues
Journal of Imaging·2023· 1 citedOpen Access
Managers’ process thinking skills, dynamic capabilities and performance in export ventures
International Marketing Review·2023· 12 cited
Relationships of stressors and opportunism in cross-border exchange partnership contexts: When and how monitoring matters
Journal of International Business Studies·2022· 13 citedOpen Access
Customer-based execution strategy in a global digital economy
International Journal of Research in Marketing·2021· 30 cited
Partner-based opportunism, interface structure, and performance efficiency in upstream and downstream alliance activities contexts
Industrial Marketing Management·2021· 15 cited
Coercive and Non-Coercive Power and Drivers of Infidelity in Exporter-Importer Business Relationships--Model
PsycTESTS Dataset·2019
Unpacking the Relationship between Sales Control and Salesperson Performance: A Regulatory Fit Perspective
Journal of Marketing·2018· 97 cited
The power roots and drivers of infidelity in international business relationships
Industrial Marketing Management·2017· 26 cited
Strategic goal accomplishment in export ventures: the role of capabilities, knowledge, and environment
Journal of the Academy of Marketing Science·2017· 108 cited
The connection and disconnection between e-commerce businesses and their customers: Exploring the role of engagement, perceived usefulness, and perceived ease-of-use
Electronic Commerce Research and Applications·2016· 70 cited
Service employee burnout and engagement: the moderating role of power distance orientation
Journal of the Academy of Marketing Science·2015· 90 citedOpen Access
Environmentally friendly export business strategy: Its determinants and effects on competitive advantage and performance
International Business Review·2015· 191 citedOpen Access
Sustainable Export Marketing Strategy Fit and Performance
Journal of International Marketing·2014· 143 citedOpen Access
The Role of Trust in Relationship Marketing in Business-to-Business Financial Services
Developments in marketing science: proceedings of the Academy of Marketing Science·2014· 2 cited
When and how does sales team conflict affect sales team performance?
Journal of the Academy of Marketing Science·2014· 60 cited
Salesperson Team Conflict and Learning Survey
PsycTESTS Dataset·2014
Supply Chain Optimization and Planning in Heracles General Cement Company
INFORMS Journal on Applied Analytics·2013· 11 cited
Business Innovation and Performance Survey
PsycTESTS Dataset·2013
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Frequent Co-authors

Constantine S. Katsikeas(9), Leonidas C. Leonidou(6), Matthew J. Robson(6), Dionysis Skarmeas(5), Bülent Mengüç(5), Leyland Pitt(4), Seigyoung Auh(4), Paul Christodoulides(3), Lida P. Kyrgidou(2), Constantinos N. Leonidou(2), Aypar Uslu(2), Bilge Aykol(2), Dayananda Palihawadana(1), Esmail Salehi‐Sangari(1), Thomas Fotiadis(1), Robert A. Opoku(1), Magnus Hultman(1), Russell Abratt(1), Michael Parent(1), Iris Junglas(1)