Richard F. Beltramini

Stephen F. Austin State UniversityUnited States

Business, Management and Accounting · Social Sciences

23h-index2.2kcitations71works0.02yr avg

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Research Topics

Management and Marketing Education(12), Consumer Behavior in Brand Consumption and Identification(11), Marketing and Advertising Strategies(10), Customer Service Quality and Loyalty(9), Ethics in Business and Education(8)

Publications71 total

Developments in marketing science: proceedings of the Academy of Marketing Science·2015
Concurrent engineering: information acquisition between high technology marketeers and R & D engineers in new product development
International Journal of Technology Management·2014· 4 cited
Journal of Personal Selling and Sales Management·2013· 27 cited
PsycTESTS Dataset·2012
Journal of Advertising Research·2011· 7 cited
Wiley International Encyclopedia of Marketing·2010
Journal of Marketing Communications·2007· 39 cited
Journal of Business Ethics·2003· 26 cited
Journal of Advertising Research·2003· 12 cited
Journal of Promotion Management·2002· 3 cited
Consumer skepticism and the “waiting room of the mind”: are consumers more likely to believe advertising claims if they are merely comprehended?
Advances in consumer research·2002· 9 cited
Journal of Advertising Research·2000· 12 cited
Journal of Advertising Education·2000
Teaching Business Ethics·1999· 3 cited
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Frequent Co-authors

Kenneth R. Evans(5), Robert A. Peterson(4), George Kozmetsky(3), Steven P. Brown(2), Patricia S. Chapman(2), Ajay K Sirsi(2), Michael Koller(2), Frederic M. Wolf(1), David E. Sprott(1), Cele C. Otnes(1), Gerald Albaum(1), Ronald Anderson(1), Judith D. Kasper(1), Martin Frankel(1), Edwin R. Stafford(1), JoAnn L. Atkin(1), Dennis A. Pitta(1), John L. Schlacter(1), Craig A. Kelley(1), Will Drover(1)