Daryl McKee

Louisiana State University in Shreveport — United States

Business, Management and Accounting · Social Sciences

13h-index3.7kcitations32works0.02yr avg
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Research Topics

Customer Service Quality and Loyalty(13), Innovation and Knowledge Management(4), Job Satisfaction and Organizational Behavior(4), Management and Marketing Education(4), Environmental Sustainability in Business(3)

Publications32 total

Media Usage in Hospitals: An Exploratory Study
Developments in marketing science: proceedings of the Academy of Marketing Science·2015
Customer Learning Orientation in Public Sector Organizations
Journal of Nonprofit & Public Sector Marketing·2011· 6 cited
Developing the organization's sensemaking capability: Precursor to an adaptive strategic marketing response
Industrial Marketing Management·2006· 144 cited
Customer Self-Efficacy and Response to Service
Journal of Service Research·2006· 243 cited
Economic versus social exchange in marketing places: An empirical study among manufacturing firms
Journal of Business Research·2005· 8 cited
Book Review: Consuming Religion: Christian Faith and Practice in a Consumer Culture
Journal of Marketing·2005· 3 cited
The Recycling Cycle: An Empirical Examination of Consumer Waste Recycling and Recycling Shopping Behaviors
Journal of Public Policy & Marketing·2000· 165 cited
Corridors of Influence in the Dissemination of Customer-Oriented Strategy to Customer Contact Service Employees
Journal of Marketing·2000· 794 cited
Sales management : a career path approach
South-Western College Publishing eBooks·1999· 2 cited
An Investigation into the Antecedents of Organizational Citizenship Behaviors in a Personal Selling Context
Journal of Marketing·1997· 641 cited
An Investigation into the Antecedents of Organizational Citizenship Behaviors in a Personal Selling Context
Journal of Marketing·1997· 382 cited
Community Culture and Marketing Strategy as Sources of Economic Development Competitive Advantage: A Study among Rural U.S. Communities
Journal of Macromarketing·1997· 7 cited
Environmental management by marketing decision-makers in financial services
Journal of Business Research·1997
The Role of Social Integration in Service Satisfaction:
Journal of Nonprofit & Public Sector Marketing·1996
Special issue on sustainable competitive advantage
Journal of Business Research·1995· 13 cited
Acceptance of Nontraditional Products: The Role of Social Norms and Product Attributes
Journal of business & entrepreneurship·1993
Community Resources and Economic Development Marketing Strategy: An Empirical Investigation
Journal of Macromarketing·1993· 4 cited
Product Adaptability: Assessment and Strategy
Journal of Product & Brand Management·1993· 6 cited
Salesperson Employment Status as a Moderator in the Job Satisfaction Model: A Frame of Reference Perspective
Journal of Personal Selling and Sales Management·1993· 26 citedOpen Access
Success-producer and failure-preventer marketing skills: A social learning theory interpretation
Journal of the Academy of Marketing Science·1992· 56 cited
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Frequent Co-authors

P. Rajan Varadarajan(6), John A. Vassar(4), Richard G. Netemeyer(2), James S. Boles(2), Robert McMurrian(2), William M. Pride(2), Jane W. Licata(2), Abhijit Biswas(2), Jeffery S. Conant(2), Daniel L. Sherrell(2), Michael D. Hartline(1), James G. Maxham(1), Christina S. Simmers(1), Chris Pullig(1), Christopher Daughtridge(1), Stern Neill(1), Gregory M. Rose(1), Michael P. Mokwa(1), William R. Darden(1), Ronald Hampton(1)