Kyung Hee University Medical Center — South Korea
Business, Management and Accounting · Social Sciences
17h-index2.0kcitations77works0.12yr avg
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Research Topics
Consumer Behavior in Brand Consumption and Identification(13), Digital Marketing and Social Media(9), Customer Service Quality and Loyalty(8), Healthcare Education and Workforce Issues(7), Asian Culture and Media Studies(5)
Publications77 total
Journal of Korean Traditional Costume·2024
Korean Language and Literature in International Context·2024
Education Research Institute Chungbuk National University·2024
Journal of Craniofacial Surgery·2024· 1 cited
Korean Language and Literature in International Context·2023
Journal of Marketing Management·2023· 3 cited
International Journal of Hospitality & Tourism Administration·2022· 2 cited
Psychology and Marketing·2021· 21 cited
Journal of Tourism and Leisure Research·2021
Journal of Ehwa Korean Language and Literature·2020
Journal of Business Research·2020· 131 cited
International Marketing Review·2020· 50 cited
The Journal of Korean Fiction Research·2020
Korean Arts Association of Arts Management·2020
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Frequent Co-authors
Jae‐Eun Chung(4), Laee Choi(3), Jay Kandampully(3), Dong-Choon Uhm(2), Yoon‐Na Cho(2), Dong Keon Yon(2), Lee Hyo-Seol(2), Myung‐Jin Kim(2), Merlyn A. Griffiths(1), Stéphanie Lawson(1), Mark R. Gleim(1), Rebeca Perren(1), Hyun‐Joo Lee(1), Cheryl Nakata(1), Eunjoo Cho(1), Linda K. Good(1), Bonnie Canziani(1), Erick T. Byrd(1), Soojin Kim(1), Byoungho Jin(1)