Massachusetts Institute of Technology — United States
Business, Management and Accounting · Social Sciences
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Research Topics
Consumer Market Behavior and Pricing(39), Innovation Diffusion and Forecasting(33), Digital Marketing and Social Media(15), Customer Service Quality and Loyalty(14), Economic and Environmental Valuation(13)
Publications157 total
Frequent Co-authors
John R. Hauser(16), Bruce D. Weinberg(6), Fareena Sultan(4), Venkatesh Shankar(3), William J. Qualls(3), Guilherme Liberali(3), Gurumurthy Kalyanaram(3), Alvin J. Silk(2), John Roberts(2), William T. Robinson(2), Ernst R. Berndt(2), Linda Bui(2), David Reiley(2), Jonathan D. Bohlmann(2), Roberta A. Chicos(2), David B. Montgomery(2), Yakov Bart(1), Eric von Hippel(1), Theresa Carter(1), Steven P. Gaskin(1)