Gina S. Mohr

Colorado State UniversityUnited States

Business, Management and Accounting · Social Sciences

9h-index581citations14works0.02yr avg

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Research Topics

Consumer Behavior in Brand Consumption and Identification(7), Obesity, Physical Activity, Diet(3), Behavioral Health and Interventions(3), Consumer Attitudes and Food Labeling(3), Sensory Analysis and Statistical Methods(3)

Publications14 total

Journal of Consumer Research·2018· 23 citedOpen Access
Food Quality and Preference·2016· 28 cited
The Crunch Effect: Food Sound Salience As a Consumption Monitoring Cue
ScholarsArchive (Brigham Young University)·2016
Can Disclosures Lead Consumers to Resist Covert Persuasion? The Important Roles of Disclosure Timing and Type of Response
2012
Effects of Priming on Instrumental Behaviors
ACR North American Advances·2010
A sense of things to come: future research directions in sensory marketing
RePEc: Research Papers in Economics·2009

Frequent Co-authors

Ryan Elder(5), Margaret C. Campbell(4), Peeter W.J. Verlegh(2), Dan J. Graham(2), Nilüfer Z. Aydınoğlu(2), Victor A. Barger(2), Cindy Caldara(2), Donald R. Lichtenstein(1), Chris Janiszewski(1), Pamela J. Lundeberg(1), Hae Eun Chun(1), Chan Jean Lee(1), Antonios Stamatogiannakis(1), Caleb Warren(1), Mackenzie J. Ferrante(1), Rebecca Robbins(1), Jeffrey Miller(1), Laura Bellows(1), Haehun Chun(1), Antonio Stamatogiannakis(1)