University of Science and Technology — YE
Decision Sciences · Social Sciences
5h-index219citations19works0.82yr avg
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Research Topics
Decision-Making and Behavioral Economics(3), Economic and Environmental Valuation(3), Behavioral Health and Interventions(3), Consumer Market Behavior and Pricing(2), Artificial Intelligence in Healthcare(2)
Publications19 total
AEA Randomized Controlled Trials·2025
AEA Randomized Controlled Trials·2025
Theory and Practice in Language Studies·2025Open Access
Management Science·2025· 4 citedOpen Access
Scientific journal of humanities and social sciences.·2025Open Access
Transportation Research Part D Transport and Environment·2023· 70 citedOpen Access
Research on the Relationship between Online Shopping Experience and Consumer Impulse Buying
International Conference on Management Science and Engineering·2018· 1 cited
Journal of Marketing Research·2018· 40 cited
Journal of Marketing Research·2018· 7 cited
HKBU at MediaEval 2017 Emotional impact of movies task
2017· 5 cited
Journal of Marketing Research·2015· 89 cited
Columbia Academic Commons (Columbia University)·2014· 1 citedOpen Access
Research on Unfair Competition Behavior of Basketball Match
Bulletin of Sport Science & Technology·2012
INTERNATIONAL BUSINESS REVIEW·2010· 2 cited
An examination of retailers and consumers preferences for sales promotion programs in Hong Kong
eCite Digital Repository (University of Tasmania)·2008Open Access
A Probe into the Perfection of the National Competitive Sports System
Journal of Changsha University·2006
Frequent Co-authors
Olivier Toubia(3), Martijn G. de Jong(3), Kevin Bauer(3), Xitong Li(3), Ziqing Li(2), Xigen Li(2), Mike Yao(2), Jan Sporkmann(1), Stefan Spinler(1), Zhonglei Gu(1), Tobey H. Ko(1), Oliver Hinz(1), Yoonseo Park(1), Seung-In Lee(1), Yihe Zhang(1), Chunyan Qiu And Yan(1), Amitava Chattopadhyay(1), Xudong Liu(1), Nico Nergadze(1), Li Zeng(1)