Martijn G. de Jong

Erasmus University RotterdamNetherlands

Economics, Econometrics and Finance · Social Sciences

15h-index2.1kcitations30works0.02yr avg

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Research Topics

Economic and Environmental Valuation(8), Survey Sampling and Estimation Techniques(8), Consumer Behavior in Brand Consumption and Identification(6), Customer Service Quality and Loyalty(6), Decision-Making and Behavioral Economics(6)

Publications30 total

Journal of Marketing Research·2019· 12 citedOpen Access
Journal of Marketing Research·2015· 14 citedOpen Access
SSRN Electronic Journal·2015· 1 citedOpen Access
A Bounded Rationality Model of Information Search and Choice in Preference
2015
SSRN Electronic Journal·2014· 9 citedOpen Access
New Survey Methods
2013
Applied Psychological Measurement·2012· 23 cited
Marketing Science·2012· 37 citedOpen Access
Marketing Science·2011· 51 citedOpen Access
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Frequent Co-authors

Olivier Toubia(8), Rik Pieters(7), Jan‐Benedict E.M. Steenkamp(6), Jean‐Paul Fox(5), Liu Yang(3), Bernard P. Veldkamp(3), Cathy Yang(3), Hans Baumgartner(2), Stefan Stremersch(2), Marco Gregori(2), Jan-Benedict E.M. Steenkamp(1), J.B.E.M. Steenkamp(1), Bas Donkers(1), Peter C. Verhoef(1), Daniel Stieger(1), Johann Füller(1), Christoph Fuchs(1), Martin Schreier(1), Donald R. Lehmann(1), Oded Netzer(1)