François A. Carrillat

Griffith UniversityAustralia

Business, Management and Accounting · Social Sciences

26h-index2.9kcitations68works3.22yr avg

Accepting Students?

No reports yet. Know if this professor is taking students?


Research Topics

Consumer Behavior in Brand Consumption and Identification(35), Digital Marketing and Social Media(21), Customer Service Quality and Loyalty(10), Media Influence and Health(8), Media, Gender, and Advertising(8)

Publications68 total

Production and Operations Management·2025Open Access
Journal of the Academy of Marketing Science·2024· 2 cited
Journal of the Academy of Marketing Science·2024· 1 citedOpen Access
Journal of Consumer Research·2023· 13 cited
Journal of Interactive Marketing·2022· 21 cited
European Journal of Marketing·2022· 4 citedOpen Access
Journal of the Academy of Marketing Science·2021· 68 cited
Journal of Marketing·2021· 194 citedOpen Access
Journal of Consumer Behaviour·2020· 7 cited
European Journal of Marketing·2020· 21 citedOpen Access
International Journal of Advertising·2019· 15 citedOpen Access
Customer Needs and Solutions·2019· 6 citedOpen Access
Journal of Marketing Management·2019· 38 citedOpen Access
European Journal of Marketing·2019· 10 citedOpen Access
page 1 of 4Next →

Frequent Co-authors

Alain d’Astous(14), Fernando Jaramillo(6), Renaud Legoux(5), William B. Locander(5), Daniel M. Ladik(5), Alex Belli(3), Anne-Maree O’Rourke(3), Ljubomir Pupovac(3), Carolin Plewa(3), Jay Prakash Mulki(2), Valentyna Melnyk(2), Barbara A. Lafferty(2), Eric G. Harris(2), Allègre L. Hadida(2), Ekaterina Napolova(2), Marc Mazodier(2), Ali Besharat(2), Paul Solomon(2), Yany Grégoire(2), François Colbert(2)