University of Florida — United States
Business, Management and Accounting · Social Sciences
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Research Topics
Consumer Behavior in Brand Consumption and Identification(40), Decision-Making and Behavioral Economics(17), Consumer Market Behavior and Pricing(12), Behavioral Health and Interventions(10), Consumer Retail Behavior Studies(9)
Publications91 total
Frequent Co-authors
Lynn Hasher(7), Amitava Chattopadhyay(6), J. Wesley Hutchinson(5), Susan M. Broniarczyk(5), John Lynch(4), JoAndrea Hoegg(4), Lisa E. Bolton(3), Robert W. Weisberg(3), Stijn M. J. van Osselaer(3), Mary S. Attig(3), Barton A. Weitz(2), Chris Janiszewski(2), Richard A. Lutz(2), Alan G. Sawyer(2), Stacy Wood(2), Luk Warlop(2), Howard Marmorstein(2), Baba Shiv(2), Terence A. Shimp(2), Joel E. Urbany(2)