University of Sydney — Australia
Business, Management and Accounting · Social Sciences
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Research Topics
Consumer Behavior in Brand Consumption and Identification(65), Customer Service Quality and Loyalty(41), Consumer Retail Behavior Studies(34), Digital Marketing and Social Media(15), Consumer Market Behavior and Pricing(14)
Publications167 total
Frequent Co-authors
Gianfranco Walsh(9), Bodo B. Schlegelmilch(5), Cathy Bakewell(4), Gianfranco Walsh(2), Barbara R. Lewis(2), Vassilios G. Papavassiliou(2), Thorsten Hennig‐Thurau(2), Vassiliades Vassos(2), Michael Greatorex(2), Pari Boustani(2), T. Bettina Cornwell(2), Bettina Cornwell(2), Charles Cui(2), Joseph Ka Lun Chan(2), Jing Yang Zhong(2), Hazel H. Huang(2), Paul R. Jackson(1), Sharon E. Beatty(1), Morgan Rothwell(1), Mo Yamin(1)