Business, Management and Accounting · Social Sciences
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Research Topics
Consumer Behavior in Brand Consumption and Identification(10), Environmental Sustainability in Business(8), Environmental Education and Sustainability(6), Marketing and Advertising Strategies(6), Management and Marketing Education(5)
Publications31 total
Frequent Co-authors
Stephen J. Grove(8), Les Carlson(7), Michael Jay Polonsky(5), Gregory M. Pickett(2), Patrick E. Murphy(2), William B. Locander(2), Darrel D. Muehling(2), Keith K. Cox(2), James B. Higginbotham(2), John R. Burton(2), Lee Richardson(2), Raymond P. Fisk(1), Russell N. Laczniak(1), Sanford Grossbart(1), G. H. Otto(1), Dana C. Randall(1), William A. Staples(1), Ronald C. Anderson(1), Kjell Grønhaug(1), Arvin F. Rodrigues(1)