Business, Management and Accounting · Social Sciences
6h-index692citations33works0.02yr avg
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Research Topics
Consumer Retail Behavior Studies(29), Customer Service Quality and Loyalty(12), Consumer Behavior in Brand Consumption and Identification(7), Technology Adoption and User Behaviour(6), Digital Marketing and Social Media(6)
Publications33 total
PsycTESTS Dataset·2021· 2 cited
Still work and/or fun? -Corroboration of the hedonic and utilitarian shopping value scale
RePEc: Research Papers in Economics·2021
Journal of Business Research·2020· 117 citedOpen Access
Presses universitaires de Provence eBooks·2018· 2 cited
Developments in marketing science: proceedings of the Academy of Marketing Science·2018
Commerce Omni-canal : vers quels dispositifs de maillage entre points de contact ?
HAL (Le Centre pour la Communication Scientifique Directe)·2018
Understanding omni-channel shopping value: A mixed-method study
HAL (Le Centre pour la Communication Scientifique Directe)·2017
Journal of Retailing and Consumer Services·2017· 251 cited
HAL (Le Centre pour la Communication Scientifique Directe)·2017Open Access
Understanding omni-channel shopping value: A mixed-method study
RePEc: Research Papers in Economics·2017
Towards a measure of the value of an omni-channel shopping experience
HAL (Le Centre pour la Communication Scientifique Directe)·2016
International Journal of Retail & Distribution Management·2016· 231 cited
Developments in marketing science: proceedings of the Academy of Marketing Science·2016Open Access
Channel design to enrich customers’ shopping experiences: synchronizing clicks with bricks in an omni-channel perspective - the Direct Optic case
RePEc: Research Papers in Economics·2016
Moving towards an omni-channel strategy: process and challenges
HAL (Le Centre pour la Communication Scientifique Directe)·2015
Developments in marketing science: proceedings of the Academy of Marketing Science·2014· 8 cited
How to combine bricks and clicks: The case of Direct Optic going omni-channel
RePEc: Research Papers in Economics·2014
Marketing ZFP·2014· 4 cited
Validation d’un modèle d’intention de magasiner avec le smartphone: implications pour les concepteurs de services mobiles
RePEc: Research Papers in Economics·2013· 1 cited
Mobile application value for consumers
RePEc: Research Papers in Economics·2013
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Frequent Co-authors
Karine Picot-Coupey(25), Gérard Cliquet(13), Claire-Lise Ackermann(7), Lauren Piveteau(5), Christine Gonzalez(5), Bruno Durand(5), Nina Krey(4), Aurélia Michaud-Trévinal(3), Hoa Vo(3), Christine Petr(2), Claire-Lise Ackermann(1), Thi Hi Le Hoa VO(1), Marie-Christine Gahinet(1), Julien Troiville(1), Thi Le Hoa Vo(1), Rozenn Perrigot(1)