Robert M. Schindler

Rutgers, The State University of New Jersey — United States

Business, Management and Accounting · Social Sciences

34h-index7.6kcitations87works0.02yr avg
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Research Topics

Consumer Behavior in Brand Consumption and Identification(28), Consumer Market Behavior and Pricing(21), Decision-Making and Behavioral Economics(15), Digital Marketing and Social Media(7), Visual and Cognitive Learning Processes(6)

Publications87 total

The Illusion of Victory: How Gambling Affinity Influences Extended-Warranty Decisions
Journal of Public Policy & Marketing·2025
Gag Gifting: The Joke and the Poke
Psychology and Marketing·2025Open Access
The nature of the information stored in the perceptual learning of letter strings.
Scholarworks (University of Massachusetts Amherst)·2023· 1 citedOpen Access
Strategic use of just-below numbers in packaged-foods calorie information
Marketing Letters·2022· 2 cited
Social media and mindfulness: From the fear of missing out (<scp>FOMO</scp>) to the joy of missing out (<scp>JOMO</scp>)
Journal of Consumer Affairs·2022· 64 cited
What becomes sacred to the consumer: Implications for marketers
Journal of Business Research·2022· 12 cited
Anxiety, Cognitive Availability, and the Talisman Effect of Insurance
Personality and Social Psychology Bulletin·2022· 1 cited
Gifts Are Sacred Until the Deal Strikes: An Abstract
Developments in marketing science: proceedings of the Academy of Marketing Science·2022
“Enjoy!” The Effects of Service Blessings on the Customer
Services Marketing Quarterly·2021· 2 cited
The Round‐Number Advantage in Consumer Debt Payoff
Journal of Consumer Psychology·2020· 15 cited
Born to Shop? A Genetic Component of Deal Proneness
Journal of the Association for Consumer Research·2020· 4 cited
How to Advertise Price
Psychology Press eBooks·2019· 1 cited
Mindfulness: Its Transformative Potential for Consumer, Societal, and Environmental Well-Being
Journal of Public Policy & Marketing·2016· 259 cited
Die bebilderte Enea Silvio Piccolomini Handschrift des Charles de France
2016
Psychological and Cultural Factors in the use of Just-Below Pricing
Developments in marketing science: proceedings of the Academy of Marketing Science·2015
Nostalgia and age-related preferences
Sage eBooks·2015
Intergenerational Influence in Consumer Deal Proneness
Psychology and Marketing·2014· 28 cited
The Top-Ten Effect: Consumers' Subjective Perceptions of Rankings
PsycEXTRA Dataset·2014
Do Round Numbers Influence Consumer Debt Repayment
ACR North American Advances·2014· 2 cited
Putting the IC into 'Policy': strategic analysis for optimising the role of ICT in EU policy delivery
Data Archiving and Networked Services (DANS)·2014· 1 citedOpen Access
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Frequent Co-authors

Morris B. Holbrook(10), Barbara Bickart(6), Alexander Pollatsek(4), Arnold D. Well(4), Shalini Bahl(3), Steven S. Chan(2), Thomas M. Kibarian(2), Mathew S. Isaac(2), Eric Greenleaf(2), Patrick N. Kirby(1), George R. Milne(1), Spencer M. Ross(1), David Glen Mick(1), Sonya A. Grier(1), Sunaina Chugani(1), Stephen Jay Gould(1), Yoon‐Na Cho(1), Joshua D. Dorsey(1), Mitchel R. Murdock(1), Sabine Boesen-Mariani(1)