Business, Management and Accounting · Social Sciences
Accepting Students?
No reports yet. Know if this professor is taking students?
Research Topics
Customer Service Quality and Loyalty(43), Consumer Behavior in Brand Consumption and Identification(27), Consumer Retail Behavior Studies(20), Parallel Computing and Optimization Techniques(10), Decision-Making and Behavioral Economics(10)
Publications149 total
Frequent Co-authors
Erin Anderson(5), William O. Bearden(5), John E. Swan(4), Wayne S. DeSarbo(3), Terence A. Oliva(3), Robert A. Westbrook(2), Roland T. Rust(2), Ian C. MacMillan(2), Raymond R. Burke(2), Bruce Barry(2), Thomas S. Robertson(2), Haim Mano(1), Russell S. Winer(1), P.V. Balakrishnan(1), Gerald Linda(1), Arvind Rangaswamy(1), Philip K. Berger(1), Deborah J. Mitchell(1), Arthur P. Brief(1), Mikhael Shor(1)